<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>E-Marketing Sweet Spot</title>
	<atom:link href="http://emarketingsweetspot.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://emarketingsweetspot.com</link>
	<description>Small Business Internet Marketing Resources for the Beginner</description>
	<lastBuildDate>Tue, 08 Nov 2011 12:00:26 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
		<item>
		<title>Campaign Reports Are a Critical Part of E-Mail Marketing Success</title>
		<link>http://emarketingsweetspot.com/e-mail-marketing/campaign-reports-are-a-critical-part-of-e-mail-marketing-success/</link>
		<comments>http://emarketingsweetspot.com/e-mail-marketing/campaign-reports-are-a-critical-part-of-e-mail-marketing-success/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 12:00:26 +0000</pubDate>
		<dc:creator>Avarra Solutions</dc:creator>
				<category><![CDATA[E-Mail Marketing]]></category>

		<guid isPermaLink="false">http://emarketingsweetspot.com/?p=2148</guid>
		<description><![CDATA[This blog post can be found on the E-Marketing Connection web site blog: E-Mail Campaign Reports Are a Critical Part of E-Mail Marketing Success]]></description>
		<wfw:commentRss>http://emarketingsweetspot.com/e-mail-marketing/campaign-reports-are-a-critical-part-of-e-mail-marketing-success/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>If Only Jesus Was Looking for a Job</title>
		<link>http://emarketingsweetspot.com/social-media/if-only-jesus-was-looking-for-a-job/</link>
		<comments>http://emarketingsweetspot.com/social-media/if-only-jesus-was-looking-for-a-job/#comments</comments>
		<pubDate>Fri, 04 Nov 2011 12:00:28 +0000</pubDate>
		<dc:creator>LPecunia</dc:creator>
				<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Dan Zarella]]></category>
		<category><![CDATA[employment]]></category>
		<category><![CDATA[Jesus]]></category>
		<category><![CDATA[job hunting]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[networking]]></category>
		<category><![CDATA[recruiters]]></category>

		<guid isPermaLink="false">http://emarketingsweetspot.com/?p=2139</guid>
		<description><![CDATA[&#8220;Jesus&#8221; is the least connected word on LinkedIn.  How did Dan Zarella, author of &#8220;Zarella&#8217;s Hierarchy of Contagiousness,&#8221; arrive at this interesting but seemingly apropos of nothing conclusion?  As usual, he studied the data.  (The method is less important than the result.  I trust Mr. Zarella&#8217;s methodology only to a certain point.  I believe his ]]></description>
		<wfw:commentRss>http://emarketingsweetspot.com/social-media/if-only-jesus-was-looking-for-a-job/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>October Snowstorm in New England Teaches Lesson</title>
		<link>http://emarketingsweetspot.com/small-business/october-snowstorm-in-new-england-teaches-lesson/</link>
		<comments>http://emarketingsweetspot.com/small-business/october-snowstorm-in-new-england-teaches-lesson/#comments</comments>
		<pubDate>Tue, 01 Nov 2011 12:00:20 +0000</pubDate>
		<dc:creator>LPecunia</dc:creator>
				<category><![CDATA[Small Business]]></category>
		<category><![CDATA[chasing rainbows]]></category>
		<category><![CDATA[consulting]]></category>
		<category><![CDATA[disaster]]></category>
		<category><![CDATA[mind map]]></category>
		<category><![CDATA[new england blizzard]]></category>
		<category><![CDATA[october snowstorm]]></category>
		<category><![CDATA[scattershot marketing]]></category>

		<guid isPermaLink="false">http://emarketingsweetspot.com/?p=2136</guid>
		<description><![CDATA[Most of my immediate family lives in Connecticut, including my husband&#8217;s family.  This past weekend they got slammed with almost 2 feet of snow. 2 feet of snow in OCTOBER?  It was wholly unexpected.  It broke records.  My family, along with many others, were completely unprepared.  Two people in their 70&#8242;s, two in their 40&#8242;s, ]]></description>
		<wfw:commentRss>http://emarketingsweetspot.com/small-business/october-snowstorm-in-new-england-teaches-lesson/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Writing Procedures Sucks, But It&#8217;s Worth It</title>
		<link>http://emarketingsweetspot.com/e-marketing/writing-procedures-sucks-but-its-worth-it/</link>
		<comments>http://emarketingsweetspot.com/e-marketing/writing-procedures-sucks-but-its-worth-it/#comments</comments>
		<pubDate>Fri, 28 Oct 2011 12:00:13 +0000</pubDate>
		<dc:creator>LPecunia</dc:creator>
				<category><![CDATA[E-Marketing]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[action items]]></category>
		<category><![CDATA[documentation]]></category>
		<category><![CDATA[marketing process]]></category>
		<category><![CDATA[policies and procedures]]></category>
		<category><![CDATA[systems]]></category>
		<category><![CDATA[virtual assistant]]></category>

		<guid isPermaLink="false">http://emarketingsweetspot.com/?p=2125</guid>
		<description><![CDATA[One of the great side effects of documenting these steps is that it forces you to consider every action carefully.  It makes you think of things you may not have thought of.  It creates a mechanism for identifying gaps in the flow, and gives you an opportunity to fill them in now, rather than having the VA identify them, or worse yet, miss them]]></description>
		<wfw:commentRss>http://emarketingsweetspot.com/e-marketing/writing-procedures-sucks-but-its-worth-it/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Facebook Logins &#8211; Is This Going Too Far?</title>
		<link>http://emarketingsweetspot.com/facebook/facebook-logins-is-this-going-too-far/</link>
		<comments>http://emarketingsweetspot.com/facebook/facebook-logins-is-this-going-too-far/#comments</comments>
		<pubDate>Tue, 25 Oct 2011 12:00:14 +0000</pubDate>
		<dc:creator>LPecunia</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Privacy]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[api]]></category>
		<category><![CDATA[klout]]></category>
		<category><![CDATA[login]]></category>
		<category><![CDATA[score]]></category>
		<category><![CDATA[twitte]]></category>

		<guid isPermaLink="false">http://emarketingsweetspot.com/?p=2118</guid>
		<description><![CDATA[Many sites I sign up for want me to use my Facebook account to sign up.  I know why they want me to do this, because they get huge benefits.  But how does this help me?  How does it make my life better, easier, funner, or more valuable]]></description>
		<wfw:commentRss>http://emarketingsweetspot.com/facebook/facebook-logins-is-this-going-too-far/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>WordPress Themes are Great, But Are They Starting to All Look The Same?</title>
		<link>http://emarketingsweetspot.com/design/wordpress-themes-are-great-but-are-they-starting-to-all-look-the-same/</link>
		<comments>http://emarketingsweetspot.com/design/wordpress-themes-are-great-but-are-they-starting-to-all-look-the-same/#comments</comments>
		<pubDate>Fri, 21 Oct 2011 12:40:13 +0000</pubDate>
		<dc:creator>LPecunia</dc:creator>
				<category><![CDATA[Content]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[affordable web site design]]></category>
		<category><![CDATA[image sliders]]></category>
		<category><![CDATA[jquery]]></category>
		<category><![CDATA[premium themes]]></category>
		<category><![CDATA[shiny new objects]]></category>
		<category><![CDATA[wordpress themes]]></category>

		<guid isPermaLink="false">http://emarketingsweetspot.com/?p=1919</guid>
		<description><![CDATA[This is simply yet another manifestation of the shiny new object syndrome.  Image sliders on web sites are the cool new thing, so many of my clients want one, even though their site doesn't need it.  It might even be a distraction from the important content on the site]]></description>
		<wfw:commentRss>http://emarketingsweetspot.com/design/wordpress-themes-are-great-but-are-they-starting-to-all-look-the-same/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Formerly Frustrated Virgin Learns Dirty Details About Web Design</title>
		<link>http://emarketingsweetspot.com/web-design/formerly-frustrated-virgin-learns-dirty-details-about-web-design/</link>
		<comments>http://emarketingsweetspot.com/web-design/formerly-frustrated-virgin-learns-dirty-details-about-web-design/#comments</comments>
		<pubDate>Fri, 14 Oct 2011 12:00:32 +0000</pubDate>
		<dc:creator>LPecunia</dc:creator>
				<category><![CDATA[Content]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[articles]]></category>
		<category><![CDATA[attention]]></category>
		<category><![CDATA[Biznik]]></category>
		<category><![CDATA[curiosity]]></category>
		<category><![CDATA[humor]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://emarketingsweetspot.com/?p=2105</guid>
		<description><![CDATA[A great article that illustrates how a great title can get people to read your content]]></description>
		<wfw:commentRss>http://emarketingsweetspot.com/web-design/formerly-frustrated-virgin-learns-dirty-details-about-web-design/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>2 Things That Can Improve E-Mail Delivery</title>
		<link>http://emarketingsweetspot.com/e-mail-marketing/2-things-that-can-improve-e-mail-delivery/</link>
		<comments>http://emarketingsweetspot.com/e-mail-marketing/2-things-that-can-improve-e-mail-delivery/#comments</comments>
		<pubDate>Tue, 11 Oct 2011 12:00:24 +0000</pubDate>
		<dc:creator>LPecunia</dc:creator>
				<category><![CDATA[E-Mail Marketing]]></category>
		<category><![CDATA[SPAM]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[click through rates]]></category>
		<category><![CDATA[deliverability]]></category>
		<category><![CDATA[junk mail]]></category>
		<category><![CDATA[name recognition]]></category>
		<category><![CDATA[open rates]]></category>
		<category><![CDATA[tracking]]></category>

		<guid isPermaLink="false">http://emarketingsweetspot.com/?p=2097</guid>
		<description><![CDATA[Even a few percentage point increase in deliverability can make a huge difference in the bottom line.  Here are two things I did with my own newsletter recently that made an immediate significant difference in getting my email to inboxes]]></description>
		<wfw:commentRss>http://emarketingsweetspot.com/e-mail-marketing/2-things-that-can-improve-e-mail-delivery/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

